Brand Identity

Aromatica

Logo and brand identity design for a drugstore, bringing everything their customers may need – from beauty to health supplements and home basics. Leaning more towards a retro style with bright and earthy tones, to make the brand stand out. To convey friendliness and a human element to the brand, we created a mascot that could be used in a variety of ways. In addition to the branding we have a more simple outline illustrations of products that still have a hand-drawn style, in lieu of the rest of the identity.